diff --git a/data/server-wide/haproxy/approved-certs/indiehosters.dev.pem b/data/server-wide/haproxy/approved-certs/indiehosters.dev.pem
new file mode 100644
index 0000000000000000000000000000000000000000..a40918d145cbf5ba8a6f302c5c1cea0b0dab445f
--- /dev/null
+++ b/data/server-wide/haproxy/approved-certs/indiehosters.dev.pem
@@ -0,0 +1,83 @@
+-----BEGIN CERTIFICATE-----
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+-----END CERTIFICATE-----
+-----BEGIN RSA PRIVATE KEY-----
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+K61c7AL4+9dtAWEnuwqy/1srZEeBr/jgTqyFyr+GQFYUMuE/uXNKCDWlIRI=
+-----END RSA PRIVATE KEY-----
diff --git a/doc/deploying-a-server.md b/doc/deploying-a-server.md
index e5d448b7d7f434fbc3b3c5b72990f44829294350..f6338f40c4a4aa45a74f953078b04ad686b523af 100644
--- a/doc/deploying-a-server.md
+++ b/doc/deploying-a-server.md
@@ -13,7 +13,7 @@ Make sure you read [getting started](getting-started-as-a-hoster.md) first.
 * If you have used this name before, run `./deploy/forget-server-fingerprint.sh k3`
 * From the root folder of this repository, run `sh ./deploy/deploy.sh k3 ./data/ master root` (where `./data/` should contain
   `server-wide/postfix/`
-  and `server-wide/haproxy/approved-certs/`; see the existing folder `data/` in this repo for an example of what the email forwards and
+  and `server-wide/haproxy/approved-certs/k3.pem`; see the existing folder `data/` in this repo for an example of what the email forwards and
   TLS certificate files should look like).
 * The rest should be automatic!
 
diff --git a/scripts/activate-user.sh b/scripts/activate-user.sh
index 2f820791f60587d06bd7e33c111ae39eef83ef65..5f69a903d05a96066969a6ae60c90de57fd81c0b 100755
--- a/scripts/activate-user.sh
+++ b/scripts/activate-user.sh
@@ -1,12 +1,11 @@
 #!/bin/bash -eux
 
-mkdir -p /data/per-user/$1/$2/data
-cd /data/per-user/$1/$2/data
-if [ -e www-content ]; then
-  cd www-content
-  git pull
+mkdir -p /data/per-user/$1/nginx/data
+touch /data/per-user/$1/nginx/.env
+if [ -e /data/per-user/$1/nginx/data/www-content ]; then
+  cd /data/per-user/$1/nginx/data/www-content; git pull --rebase
 else
-  git clone $3 www-content
+  git clone $3 /data/per-user/$1/nginx/data/www-content
 fi
 
 # Start service for new site (and create the user)